The Local marketing essential package is designed to give your business a boost with both online and offline SEO. This will give you the traction you need to increase your online presence and attract more qualified clients.

It is the marketing foundation that addresses the most critical elements of a successful online marketing plan, and applies them in a proven, systematic method.

The Local Marketing Foundation Package is what you need to get started if you have a limited budget until you’re ready to take on more advanced marketing strategies and tactics that will drive more leads.

What You Get:

Content

1 Landing Page with Domain and Lead Form
2 guest blog posts a month, optimized for SEO
1 content page a month – increasing content on existing thin pages to 450 words minimum or creating a new page that is keyword focused

Google My Business Management and Citation – Directory Listing Creation

Establish agreed upon NAP (name, address, phone number) for all directories.
Google My Business Optimization. We will audit the status and quality of your listing and optimize it to include correct NAP, hours of business, website URL, geo-tagged photos and video.
Start a process of submitting and claiming directory listings using our automated submission tool to submit your business profile to over 60 Directory and Citation sites.
Determine monthly offers/images/videos update process to keep the citation sites fresh and updated.

Ongoing, Local SEO Optimization

We will execute ongoing, basic SEO activities to improve local SEO. These activities will be spread out over the year. Included are activities such as:

Site-wide Structured Data, correct errors & Schema
Optimize social media descriptions and NAP
Optimize title tags and descriptions for each page of your site
Optimize images with alt-text
Fix broken links
Optimize links with descriptive text
Optimize existing and new blog posts
Manage Google Search Console and Bing Search Console, fixing reported errors

Key Metrics and Competitive Tracking

Key metrics reports to monitor growth and improvement in key indicators such as website traffic, social metrics, and keyword ranking.

Client Meetings

Status calls to review projects and adjust plans
Phone calls as needed to discuss ongoing project

The Local Marketing Essential Package starts at $1000/month

Frequently Asked Questions

What services are included in the Local Marketing Essential Package?

The package includes:

1 Landing Page with a lead form and domain
2 Guest Blog Posts per month, optimized for SEO
1 Content Page per month, either improving existing pages or adding new keyword-targeted pages
Google My Business optimization and directory listing creation
Ongoing local SEO optimization, such as fixing errors, managing social media descriptions, and optimizing images
Key Metrics Tracking for monitoring performance and growth

How does Google My Business help in Local Marketing?

Google My Business is essential for local marketing as it ensures your business appears in local search results and on Google Maps. With the Local Marketing Essential Package, we optimize your Google My Business listing by ensuring the NAP (Name, Address, Phone number) is consistent across directories, updating your business hours, adding geo-tagged photos, and more, to improve your local visibility.

What is the role of content in Local Marketing?

Content plays a vital role in attracting local customers. With the Local Marketing Essential Package, we provide SEO-optimized guest blog posts and content pages that help your business rank for relevant local search terms. Regularly updated content helps engage potential customers and improves your site’s search engine ranking.

Why is ongoing Local SEO important for my business?

Local SEO involves optimizing your website and online profiles to rank higher in local search results. In the Local Marketing Essential Package, ongoing SEO efforts like fixing broken links, optimizing social media profiles, and improving your website’s structured data ensure your business remains visible in local searches and continues to attract qualified leads.

What is local citation management and why does it matter?

Local citation management involves submitting your business information (NAP) to various online directories. This helps improve your local SEO rankings and build trust with search engines. The Local Marketing Essential Package includes submitting your business to over 60 directories to ensure consistency and accuracy across the web.